Netflix — The Traffic Giant Nobody Can Ignore

Thursday, April 30, 2026
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Netflix does not own infrastructure or control platforms, yet its scale of traffic shapes how networks evolve. In a system driven by demand, usage itself becomes a form of power—subtly influencing investment, capacity and the architecture of connectivity.

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Altair Media Europe is an independent foundation based in the Netherlands, exploring the systems shaping Europe’s future — from infrastructure and governance to technology, society and culture.
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