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AI agents are beginning to replace apps as the primary gateway to digital services. As execution overtakes interaction, power shifts toward those controlling infrastructure, compute and energy — redefining platform dominance, marketing strategy and digital sovereignty in the process.
If the past few years felt fast, 2025 is something else entirely. Suddenly everyone is talking about Kosmos, “AI scientists”, autonomous agents and systems that seem to learn, reason and create at unbelievable speed. But for most people, the AI world feels like a maze: many names, many models and very little clarity.
